Story + Philosophy
From Streetwear Phenomenon to Global Brand Whisperer
I’m Terrance Frazier. In 2009 I launched City of Gods, a Baltimore streetwear label that exploded into a DMV cultural icon. Bootstrapping that brand taught me the grind of selling, the art of storytelling, and the power of community—lessons that fuel By Any Dreams Necessary today.
OUR Pillars:
PSYCHOLOGY
PSYCHOLOGICAL STORIES & BRANDING TO HELP YOUR BUSINESS STAND OUT
CASH FLOW
CASH FLOW THERAPY: WE KNOW THE LAW OF COMPENSATION FOR YOUR BUSINESS
BE INIMITABLE
MAKE YOUR BUSINESS INIMITABLE: SO GOOD OR UNUSUAL IT’S IMPOSSIBLE TO COPY
What We Do
LET'S BUILD A BUSINESS & BUILD YOUR BRAND
ONE ON ONE Branding Consultation with me
Brand audits, cultural insight research, positioning & voice guides that turn cultural capital into market share.
I WILL SPEAK YOUR TEAMS & ORGANIZATIONS
High‑energy keynotes, workshops, and panels on leadership, innovation, and authenticity.
Community Building : HOW TO GET PARTNERSHIPS AND SPONsORSHIPS
Audience mapping, engagement playbooks, and influencer partnerships that forge loyal tribes.
Branded Entertainment & Partnerships
Trend forecasting, talent curation, and event activations that create memorable, measurable buzz. Make your image and likeness impression.
Crisis Navigation
Cultural sensitivity audits and messaging pivots that transform cancel‑culture threats. Also connect: get the pulse on a changing world
WE HELP YOU BUILD A SMART TECH WEBSITE FOR YOUR BUSINESS
You'll have a stronger internet presence which will make you happier and pain free
Problem Solve→
Strategize →
Create →
Measure→
Analyze For Success
By Any Dreams Brand Impact At A Glance
450+
Campaigns
10M+
Social Impressions
25+
Crisis‑Turnarounds
92%
Repeat‑Client Rate
"Terrance’s cultural insight saved our launch.”
— VP Marketing, Global Sportswear Brand
Success Snapshots
Under Armour
Under Armour Brand Consultant since 2017
Nike
NIKE CONSULTANT FOR BRANDING LAUNCH
ROC Nation
ROC NATION CONSULTANT
Insights On By Any Dreams Brand
Featured Article:
Hidden Gems: Meet Terrance Frazier of City of Gods
C
Will Help With Your Live Event / Promotions
B
Using Technology To Connect With The World
A